Academic Catalog 2021-2022 
    
    May 20, 2024  
Academic Catalog 2021-2022 [ARCHIVED CATALOG]

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MKTG 3317 - Personal Selling


3 hrs

Fundamentals of personal selling, including relationship selling approach, stages of the selling process, applications of the selling process in retail and industrial selling, and time and territory management skills. Prerequisite(s): MKTG 3312 



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