The Graduate Certificate in Social Media Marketing is designed for working professionals that want to lead an organization’s Social Media Marketing Department. The certificate provides instruction in social media, marketing analytics, and webmastering through Christ-centered leaders that ensures growth in the most important skills employers are seeking such as leadership, data literacy, critical thinking, technology savviness, social media, webmastering, marketing analytics, creativity, cultural intelligence, diversity, market analysis, and marketing strategy.
*Courses must be completed at WBU.
**Prerequisites must be met for courses that require them unless waived by consent of the School of Business.